“News Live” is a 24 Hours Satellite TV Channel from the North Eastern region of India having its headquarter in Guwahati. The first fully automated News Channel of the region is a dream project of Pride East Entertainments Pvt Ltd. Launched on the 21 st of Jan’08 the Channel has become one of the favorite among the Viewers.
News Live aims to bring the people of North East India in the national main stream. It endeavors to create awareness about the strength of North East economy, its natural treasure , tourism avenues and industrial potential and offer excellent opportunities to products and service providers, an hitherto unexplored market.
All segments of the society – from lower middle class to the upper class, unlettered people to the educated audience.
Also giving emphasis to the middle class people of Assam who are residing in and outside the State.
It is available in all Cable Homes of the North Eastern States including Assam, Meghalaya, Manipur, Mizoram, Nagaland, Arunachal, Sikkim and in parts of New Delhi, Kolkata, Chennai, North Bengal Belt, and Bhutan. It is the only Channel of the region to be in DD Direct Plus. It is also available in Dish TV, Sun DTH, Tata Sky, Airtel Digital TV, Big TV, Videocon D2H.